Las Vegas, NV (USA) – The pound-for-pound greatest fighter in the world, UFC^® Middleweight Champion Anderson Silva, is taking time out from his intense training schedule for his upcoming fight at UFC 117 to attend ESPN’s X Games 16 Thursday, July 29, 2010. “The Spider” will be in attendance at the LA Coliseum for the Moto X Freestyle Final, Women’s Super X Final and Men’s Super X Final, among other competitions televised live nationally on ESPN.

 

Two more fans of the X Games, UFC’s Octagon Girl Arianny Celeste, who recently graced the cover of Maxim Magazine, and Spike TV’s Best of PRIDE^® host Kenda Perez, who is featured in the August issue of UFC Magazine, will also be in attendance Thursday evening.

 

WHO:             UFC^® MIDDLEWEIGHT CHAMPION ANDERSON SILVA

                        ARIANNY CELESTE – UFC OCTAGON^™ GIRL

                        KENDA PEREZ  –  HOST OF SPIKE TV’s BEST OF PRIDE^®

                       

WHAT:          UFC CHAMPION AND UFC PERSONALITIES ATTEND ESPN X GAMES

 

WHERE:       LA COLISEUM

3939 S. Figueroa St

Los Angeles, CA 90037

 

WHEN:          Thursday, July 29, 2010

6:30 PM ARRIVAL                        

 

HOW:             Please contact Jennifer Wenk, UFC Public Relations at jwenk@ufc.com

 

Ultimate Fighting Championship^® – www.ufc.com
Owned and operated by Zuffa, LLC, and headquartered in Las Vegas, Nev., UFC^® produces over twelve UFC live Pay-Per-View events annually and 30 live arena events around the world.  UFC programming is distributed in the United States on Viacom, Inc.’s Spike TV and on Comcast, Inc.’s Versus network.  UFC content is distributed commercially through Joe Hand Promotions in the U.S. and Canadastar in Canada.  Globally, UFC programming is broadcast in over 147 countries and territories, reaching 430 million homes worldwide, in 19 different languages.  Ancillary businesses now include UFC.com with over 5 million unique visitors per month, the best-selling UFC “Undisputed” videogame franchise distributed by THQ, UFC Gym^™, UFC Fight Club affinity program, UFC Fan Expo^™ festivals, branded apparel, trading cards, articulated action figures and other media including best-selling DVDs and a U.S. bimonthly magazine.
 
Ultimate Fighting Championship^®, Ultimate Fighting^®, UFC^®, The Ultimate Fighter^®, Submission^®, As Real As It Gets^®, Zuffa^®, The Octagon^™ and the eight-sided competition mat and cage design are registered trademarks, registered service marks, trademarks, trade dress and/or service marks owned exclusively by Zuffa, LLC and licensed to its affiliated entities and other licensees in the United States and other jurisdictions. All other marks referenced herein may be the property of Zuffa, LLC, its affiliates or other respective owners.

 

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VERSUS celebrates real competition across all platforms (VERSUS.com, VERSUS on Demand and VERSUS HD) and is the national cable home of the National Hockey League (NHL), the Stanley Cup Playoffs and the IZOD IndyCar® Series as well as best-in-class events such as The Tour de France, the Professional Bull Riders (PBR), World Extreme Cagefighting (WEC) and Professional Boxing. VERSUS also has partnerships with top sports leagues such as NASCAR, NBA and UFC and airs collegiate sports featuring nationally-ranked teams from top conferences such as the Pac-10, Big 12, Mountain West and Ivy League. VERSUS features the best field sports programming on television and is a destination for sports fans, athletes and sportsmen to find exclusive, competitive events and original programs, such as Sports Soup and Sports Jobs with Junior Seau that audiences can’t find elsewhere.  VERSUS, a wholly owned company of Comcast Corporation (NASDAQ: CMCSA, CMCSK), is distributed via cable systems and satellite operators throughout the United States.

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